First a quick review: Much of financial theory and how to invest is based upon what the “rational person” would do. Unfortunately, as much as we would like to think so, no one is completely rational. Behavioral finance is the study of irrational situations that people fail to g
First a quick review: Much of financial theory and how to invest is based upon what the “rational person” would do. Unfortunately, as much as we would like to think so, no one is completely rational. Behavioral finance is the study of irrational situations that people fail to g