Yesterday I was listening to Spotify while I was working around the house. I have the free version so I'm stuck with the commercials. I can live with it.
With the commercials I have learned to mentally acknowledge them, but overtly ignore their message. I do the same thing with TV. Commercials have always been the same. They try to bash what they want into the consumer's head, by incessantly repeating the same message.
Personally, I have always resented the misuse of the "habit" technique of mental programing as it is applied with commercials. In sports and raising kids, it is highly effective. Something repeated enough times will eventually internalize with the athlete or child, and in these scenarios, it can be good. An athlete starts doing the techniques automatically and the kid starts behaving as appropriate.
Unfortunately, mental programming is misused for commercials. Shame on them, but I guess that is the American way. So, I have to consciously make an effort to ignore whatever their message is.
Spotify put on a commercial that was clearly a political commercial. Anyone would have identified it as such. Shame on Spotify! People listen to music to get away from many of the annoyances of life - politics are clearly one of those annoyances. Are they getting so greedy that they will take funds from anyone or are they brazen enough to just to spout out their point of view?
Whatever political views people have, I'm sure most people don't want their music time invaded by political BS. Music is an escape for most of us.
I always vote with my economic dollar. It is a concept that everyone should espouse. If you don’t like something a company does, you don’t buy their product, no matter how much you like their product. You might say, “My purchase doesn’t equal a drop in the bucket!” Unfortunately, that is the same idea that stops so many from voting in elections, but collectively, all those voices together are very loud.
If I ever decide to get a paid music service, I sure will not pick Spotify after they put on a political commercial. Screw them.
