As the stock market continues to roar on, many are blissfully unaware of sinkholes that are forming and surfacing. US companies are starting to feel the pain. Some are also feeling the ultimate pain – death!
Who will be next?
Those companies who are operating at the margin will be first to "slide beneath the surface."
While many think the “ball” can be stopped before it causes irreparable harm, once the ball picks up momentum, it will be difficult to stop. Unfortunately, significant damage will already have been inflicted upon many. Because tariffs affect companies in slow motion, business people shouldn’t be lulled into thinking they are innocuous.
“It takes 20 years to build a reputation and five minutes to ruin it. If you think about that, you'll do things differently.”
- Warren Buffett